Do You Have a Marketing Strategy?
I don’t know if you are a beginner on internet marketing or a more experienced marketer who is already involved with this industry for some time. Either way, my intention is to help like-minded people who are also interested in creating income online to reach their goals, especially those who are still struggling and haven’t figured out how to make money in this industry yet.
If you are still discovering what internet marketing is all about and how to build a profitable business inside this industry, don’t worry. Building an online business is a process that takes time and effort, but having a good marketing strategy and applying that strategy consistently will make this process a lot easier. With that in mind, I am going to share a marketing strategy that you can easily use on your online business.
One of the main reasons why most marketers never succeed online is simply because they are not following a marketing strategy to promote their online business and that normally leads to some poor results. Having a good marketing strategy and building your online business around it will keep you more focused on achieving your goals, increasing your chances to succeed.
Now that you are aware of how important a marketing strategy is, let me show you the one I am using to make my business grow. I have been working on this strategy for some time and I use it to promote my online business because I know it works. I always think about this strategy as a long-term plan with several objectives, which I have organized in 3 different levels:
- Level 1: Online Platforms – I use multiple online platforms to earn money from different income streams. This is where I choose the platforms I want to work with, think about the best ways to promote them and prepare the marketing plan I am going to use to make my business grow.
- Level 2: Traffic Sources and Marketing Tools – I use quality traffic sources to generate leads on the online platforms I am working with and to earn affiliate commissions from these platforms. I also use some marketing tools to build a mailing list of subscribers (leads) and send them emails with more information about my online business to convert those leads into customers.
- Level 3: Digital Products – I send emails to the people on my list with digital products, like training courses and marketing systems, to help them build their online business and to earn affiliate commissions by selling these products. This is the point where passive income stops being a dream to become a reality.
I truly believe that this strategy can take your business to the next level, bringing you massive success. Start from level 1, then progress to level 2 and keep going until you reach level 3. How far your business can go with this marketing strategy only depends on your own ambition, so set your goals high and start thinking about the best ways to reach them.
Think about how much income you want to earn with your online business, write down your goals and the steps for getting there and follow that plan. If you apply this strategy the right way, you can be expecting some huge results on your business too.
To take full advantage of this marketing strategy, you should get involved with some profitable online platforms, drive targeted traffic to your landing page and send engaging emails to your mailing list with some useful information about your online business. This way, you will ensure that your business will always prosper. But in order to use email marketing to promote your business, you need to start building a list in the first place.
There are several methods that you can use to build your mailing list and promote your online business, but the one thing you should always remember is that you need a good marketing strategy to succeed online. There is no way around it!
From all the different strategies that you can use on your online business, there is one you should always keep in mind, which is diversifying your investments. The best strategy that you can use on your business to avoid failure is investing on multiple online platforms, so never put all your money on a single platform, no matter how good it appears to be.
If you want to earn more, it’s always better to diversify your funds between different platforms to reduce your risk and increase your profits, so pay close attention to diversification when you are making your investments to avoid losing money.
Now that you know the marketing strategy I am using to promote my online business, let me show you how to build a mailing list, which is one of the most important assets any marketer should have and something that allows you to sell different products to the same customers over time, making your business grow like you have never seen before.
Build Your Mailing List
Building a mailing list will allow you to connect with the people (leads) on that list by sending them emails with some valuable information about your online business and this is something you should be doing on a regular basis. Connecting with the people on your list will allow you to build a good relationship with them and promote your business at the same time. But how do you start building a list?
There are different ways to build a mailing list, but in order to build a list of quality leads and communicate with them effectively there are 3 key elements that you just can’t miss: landing page, autoresponder and traffic. A landing page with an opt-in form is the easiest way to build a list, because people can leave their email address on that page and you can use it to send them emails with more information about your online business.
An autoresponder is one of the main features of an email marketing platform. This platform combines list building with email marketing features, allowing you to manage your mailing list and send pre-written emails to your contacts on autopilot.
A landing page and an autoresponder are two extremely important tools for any online marketer who wants to succeed on the internet marketing industry and learning how to use them is essential in the process of building a mailing list.
You should definitely use these marketing tools to build your list, but that is not enough. After you have created your landing page and written the emails you want to send to your contacts from your autoresponder, you should drive huge amounts of traffic to your landing page in order to have more people joining your list.
There are many ways to generate traffic and leads to your online business. Buying traffic on good advertising platforms or purchasing solo ads from trusted sellers are two effective ways of doing this. Just send the traffic to a landing page in order to capture the email address from those who visit that page and you are good to go.
Another way to get people on your list is by using social media marketing to promote your business. Facebook, Instagram and YouTube are great ways to get people to follow you and see what you are doing. Of course, the more followers you have, the more likely you will be to generate leads on a regular basis.
There are different ways to build a mailing list, but in order to build a list of quality leads and communicate with them effectively there are 3 key elements that you just can’t miss: landing page, autoresponder and traffic.
You can use other methods to generate leads and build a following, like creating a website and blogging, but in this case you should be prepared to create a lot of content to get results. Blogging is a good way to generate free traffic, but you will have to wait some time before you start seeing the results you are looking for, so you should always do some paid advertising and social media marketing at the same time.
As you build your mailing list, you should also send emails to the people on your list with more information about your business and the programs you are promoting. An autoresponder will allow you to do this on autopilot. If you are not building a mailing list yet, you should start at once, since it’s one of the biggest assets you can have on your online business.
To take lead generation even further, you can use a sales funnel instead of a simple landing page to build your list, especially if you are doing affiliate marketing. A sales funnel will allow you to capture the email address from those who visit your funnel and build a mailing list, but it will also allow you to promote an affiliate program or digital product to your leads right after they join your list, making it one of the most powerful tools any marketer can use.
If you want to earn more, you should put your marketing tools and traffic sources working for you, so create your landing page, write your follow-up emails and generate as much traffic as you possibly can to your landing page in order to build your mailing list. Automate your marketing, generate huge amounts of traffic, and watch your business grow.
I am sure you have already heard the expression “the money is in the list”. You can try to earn money online without building a list, but if you have a mailing list your results will be much better. You can only see the power of list building and email marketing when you already have a list, so if you don’t have one yet, I suggest you start building yours right away.
To become successful online you need discipline and persistence, but with the right marketing tools you can reach your goals much faster and with less effort. If you want to know more about these tools and how they actually work, be sure to visit the Marketing Tools page to see the ones I am already using to promote my online business.
Buying traffic is a great way to generate more leads and grow your list, so you should definitely take a look at some paid traffic sources, like the ones I am already using on my online business. You can visit the Traffic Sources page and see for yourself. But before getting started, read the last topic to find out exactly what you need to do to succeed online like a Pro.
Have the lifestyle of your dreams!